Crowdfunding and Games

Just hours ago, Ouya's Kickstarter campaign closed with over $8 million raised in one month. For those living under a rock, Ouya is an open source video game console that costs $99. They figured the best way to finance their little console was through a crowd funding site called Kickstarter. In their own words "Kickstarter is the world's largest funding platform for creative projects. Every week, tens of thousands of amazing people pledge millions of dollars to projects from the worlds of music, film, art, technology, design, food, publishing and other creative fields."
Crowd funding has provided developers alternate investment routes. And while it has worked with projects like Ouya, there is no guarantee that it will work for everyone.